Digital Growth Proposal

Inspired.
Innovative.
Unstoppable.

Sunny Menon
iGLO LED
Syed Sheeraz
March 2026
Cover Letter

Dear Sunny

Thank you for the opportunity to present this proposal. At Admark, we partner with brands that are built on purpose — and iGLO LED is exactly that kind of brand.

iGLO LED stands for something rare: inspired design, relentless innovation, and uninhibited energy — all channeled into lighting solutions that are accessible without sacrificing quality. That same energy deserves to live online. Your digital presence should reflect who you are: bold, innovative, and built for the communities you serve.

This proposal outlines a two-phase digital engagement. First, we build a powerful eCommerce platform that does justice to your catalog and your brand. Then, we execute a structured SEO campaign to make sure the right buyers — consumers and distributors alike — find iGLO LED every time they search.

Everything we do is built around a single goal: turning your online presence into a genuine growth engine, creating loyalty not just with buyers, but with entire communities around your distributors.

We are excited about what we can build together.

Syed Sheeraz Admark
Executive Summary

The Big Picture

iGLO LED has the product, the vision, and the community loyalty to dominate online. What's needed now is the right digital foundation and the organic reach to match. Admark delivers both.

01

eCommerce Platform

A conversion-optimized storefront built for scale — handling 50 to 500+ products with the architecture to grow further, serving both direct consumers and distributor networks seamlessly.

$5,000 One-Time
02

SEO Campaign

A milestone-driven 6-month SEO program targeting 40 to 50 high-intent keywords with consistent link building, guest posting, and conversion rate optimization built in throughout.

$800 / Month
Phase 01

eCommerce Platform

We build stores that do more than look good — they sell. Every layout, every product page, and every checkout flow is engineered to reduce friction and turn visitors into customers.

🛍️

Scalable Catalog

  • 50 to 500+ products ready at launch
  • Category filters by wattage, fixture type
  • Variant support and full spec sheets
  • Architecture built to grow

Full eCommerce

  • Secure cart and streamlined checkout
  • Customer accounts and order history
  • Wholesale and distributor pricing tiers
  • Automated order notification flows
🎨

Brand Experience

  • Mobile-first, fully responsive design
  • Fast-loading across all devices
  • Distributor locator built in
  • Blog and resources section
🔗

Integrations

  • Payment gateway (Stripe or PayPal)
  • Shipping rate calculator
  • Google Analytics 4
  • CRM and email marketing platform
Phase 02

Six-Month SEO Roadmap

SEO is not an event — it is a compounding investment. Each month builds on the last, with clear deliverables and measurable ranking milestones at every stage.

40–50 Keywords 3 Guest Posts / Month 30–40 Links / Month CRO Included $800 / Month
MO1

Foundation & Research

40 Hrs Link Building + 15 Hrs Setup

In-depth competitor research, keyword research and selection, keyword mapping across the iGLO LED site, and URL structure optimization. Link building begins with 30 to 40 links and bi-weekly reporting established.

🎯 Foundation set. All keywords begin tracking.
MO2

On-Site Optimization

40 Hrs Link Building + 20 Hrs On-Site

Meta tags implemented, existing content optimized, new landing pages created where needed, and schema markup applied so search engines fully understand iGLO LED's products and community-first mission. Link building continues.

🎯 ~10% of targeted keywords begin ranking.
MO3

Technical & Conversion Optimization

40 Hrs Link Building + 20 Hrs On-Site + 10 Hrs CRO

Mobile optimization, site speed improvements, and architecture enhancements. CRO work ensures that the traffic SEO is generating actually converts into buyers and distributor relationships. Link building continues.

🎯 ~20% of targeted keywords ranking.
MO4

Analytics & Intelligence

40 Hrs Link Building + 10 Hrs Analytics + 10 Hrs CRO

Google Analytics goals configured, Search Console errors resolved, and Hotjar implemented for behavioral tracking. A clear, data-backed picture of how customers interact with iGLO LED online — used to sharpen every subsequent decision. Link building continues.

🎯 At least 30% of targeted keywords ranking.
MO5

Local Visibility & Performance Review

40 Hrs Link Building + 10 Hrs GBP + 10 Hrs Audit

First full campaign review and keyword refinement. Blog content optimized for internal linking. Google Business Profile enhanced to strengthen iGLO LED's presence in local search — critical for supporting distributor communities. Link building continues.

🎯 70% of targeted keywords ranking.
MO6

Full Audit & Consolidation

40 Hrs Link Building + 10 Hrs SEMrush Audit

A comprehensive SEMrush audit identifies and resolves all remaining technical issues, locking in ranking performance and setting iGLO LED up for sustained organic growth well beyond the initial campaign.

🎯 100% of targeted keywords ranking.
Services & Pricing

Clear. Simple. Transparent.

Recurring Monthly

SEO Campaign

$800
Per month

40 to 50 targeted keywords, 3 guest posts per month, 30 to 40 links per month, and CRO included throughout all six months.

Catalog expansion beyond the initial scope is available and will be quoted separately upon request.

Terms & Conditions

What You Need to Know

Monthly SEO fees are due on the 5th of each month.

Payments accepted via credit card, Zelle (773-856-0214), or check.

Late payments may result in a pause of services until the account is brought current.

Any changes to agreed scope must be approved in writing and may affect pricing.

All paid advertising costs are billed directly to the client's credit card on file each month.

SEO results are cumulative and timeline-dependent. Milestones are outlined in the roadmap above.

Proposal Acceptance

Ready to Illuminate the Web?

By signing below, Sunny Menon and iGLO LED agree to engage Admark for the services outlined in this proposal under the terms and conditions stated above.

Authorized by Admark

Syed Sheeraz
Admark